Cozumel Sees 14% Decline in United States Visitors During Summer 2025

Officials cite rising costs, transport challenges, and shifting travel trends as U.S. arrivals drop while domestic tourism grows

COZUMEL, QUINTANA ROO, MEXICO, August 27, 2025 /EINPresswire.com/ -- Cozumel’s international tourism sector faced a setback this summer, with airport data showing a 14% decrease in foreign passenger arrivals during July and August compared to the same months in 2024. The decline continues a downward trend that began in April, predominantly affecting visitors from the United States, the island’s primary international market.

At the same time, domestic travel to Cozumel increased. Airport records show a 15% rise in Mexican passengers, suggesting the change is not solely tied to exchange rates but also to broader economic and operational issues.

Rising costs for visitors

Industry representatives point to higher accommodation and transportation costs as key reasons for reduced international visits. Hotel prices on the island have nearly doubled since 2020, with average nightly rates now ranging from $200 to $300, compared to around $100 four years ago. Operators say rising expenses—including labor, building materials, and general inflation—have contributed to these price increases.

Transportation has also been a sticking point. Taxi fares from the airport remain high, and disputes between taxi drivers and ride-sharing platforms have caused service disruptions. Rental cars often require costly insurance add-ons, further raising travel expenses.

Additional travel hurdles

Travelers have also encountered stricter customs checks on electronic devices at entry points. While not new, enforcement of these rules has reportedly become tighter in recent months, creating delays for some visitors.

Safety concerns have also been noted following crime-related incidents in the wider Quintana Roo region, although Cozumel’s main tourism zones continue to operate under standard security measures.

Shifting tourism landscape

The accommodation sector has expanded rapidly, with roughly 2,000 new short-term rentals entering the market over the past three years. While this has increased options for travelers, it has also created more competition for traditional hotels and raised questions about infrastructure and environmental impact.

Airline schedules have added another layer of uncertainty. Some carriers have cut back on seasonal flights to Cozumel, while others have maintained or increased routes. These shifts affect accessibility and visitor numbers throughout the year.

Mixed results across industries

Local businesses report uneven performance across tourism sectors. Dive shops and marine tour operators serving overnight visitors have seen more stable bookings. In contrast, companies relying on cruise passengers continue to face challenges due to differences in spending habits between cruise travelers and overnight guests.

Some accommodation providers are trying new approaches to improve value for travelers. For example, Stingray Villa, a local rental property, has introduced digital guidebooks and personalized services in response to concerns about higher travel costs.

Broader context

Officials note that Cozumel’s pandemic recovery was more substantial than many other Caribbean destinations, in part because Mexico kept its borders open in 2020–2021. However, the current challenges highlight how shifts in the U.S. economy and increased competition across the Caribbean are influencing visitor trends.

Environmental groups have also raised concerns about ongoing coastal development and its potential impact on coral reefs and marine ecosystems, which remain central to Cozumel’s appeal as a diving destination.

Looking ahead

The decline comes during what is usually Cozumel’s busiest travel season. Tourism officials are closely watching fall and winter bookings to determine whether this is a short-term adjustment or the beginning of a longer trend.

Forecasts for 2025 suggest international travel will remain unpredictable. Industry observers say Cozumel’s ability to compete will depend less on reputation alone and more on the overall visitor experience and value for money in comparison with other Caribbean destinations.

Silvia Lupone
Stingray Villa
+1 314-827-6777
info@stingrayvilla.com
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