ETP Group to demo unified commerce tools at Manila retail expo

ETP Group will showcase its AI-powered retail platforms at NRCE 2026 in Manila on Aug. 6-7, including live demos at Booth 67 and a keynote from Chairman and CEO Naresh Ahuja. The company is pitching its tools for retailers looking to unify stores, e-commerce and inventory while improving compliance, fulfillment and customer experience.

Why it matters: - Retailers in the Philippines and across Asia-Pacific are still dealing with disconnected systems, fragmented customer data and uneven inventory visibility. - ETP Group is positioning unified commerce as a way to reduce those frictions and improve fulfillment speed, operational efficiency and customer experience. - The event gives ETP Group a high-profile stage to show how its AI-powered retail software fits omnichannel retail operations.

What happened: - ETP Group said it will participate as a Platinum Sponsor at the National Retail Conference and Expo 2026 in Manila. - NRCE 2026 runs Aug. 6-7, 2026, at the SMX Convention Center Manila. - The event is organized by the Philippine Retailers Association under the theme "New. Next. Forward." - Naresh Ahuja, ETP Group chairman and CEO, will deliver a keynote on Aug. 6 at 11:35 a.m. titled "Frictionless Retail: Eliminating the Invisible Walls in Unified Commerce." - ETP Group will host live demos at Booth 67.

The details: - The booth will feature ETP Unify, ETP Group's enterprise unified commerce retail platform. - The company will also demo Ordazzle, its e-commerce and marketplace management software. - ETP Self-Checkout will be shown as a tool for assisted and self-service checkout in stores. - ETP Unify includes unified POS, real-time inventory management, CRM, multi-tier promotions, AI-powered demand forecasting and omnichannel fulfillment workflows. - Those fulfillment workflows include click-and-collect and ship-from-store. - Ordazzle supports centralized storefront and marketplace management, multi-market order orchestration, product information management and cross-border digital commerce operations. - ETP Self-Checkout is designed to reduce queue times, improve operational efficiency and enhance in-store customer experiences. - ETP Group's platforms include native accreditation with the Bureau of Internal Revenue in the Philippines. - The software automates e-invoice generation and real-time transmission of transactional data to government portals. - The company's tools also integrate with major Philippine mall administration systems for tenant-landlord daily sales reporting and synchronized promotional workflows. - ETP Group says its solutions are built on cloud-native MACH architecture. - The company says it will have retail technology experts and leadership available for executive meetings, private demos and media interactions during the event. - Meeting and interview requests can be made through ETP Group's contact page.

Between the lines: - ETP Group is using NRCE 2026 to tie its product story to a broader retail shift toward connected physical and digital commerce. - The keynote title and booth demos suggest the company wants to frame frictionless retail as both an operational problem and a strategic growth issue. - The focus on BIR accreditation and mall-system integrations shows ETP Group is also leaning into local compliance and day-to-day retail operations in the Philippine market.

What's next: - ETP Group will present its product lineup and keynote during the two-day conference. - Retail leaders, brands and technology providers attending NRCE 2026 will be able to meet the ETP team on site. - The company is directing interested attendees to schedule meetings or interviews ahead of time.

The bottom line: - ETP Group is using Manila's biggest retail conference to sell a simple message: retailers need one AI-powered platform to connect stores, e-commerce, inventory, fulfillment and customer data.